Mytaxi
What catches our eye is the bold, stylized 'X' in bright yellow, representing energy and innovation with seamless integration of the location pin icon.
Letter
Type
Color
Style
The Mytaxi logo features a bold, sans-serif stylized letter 'X' in a bright, sunny yellow color, representing energy, vibrancy, and innovation. At the intersection of the 'X', there's a grey location pin icon seamlessly integrated into the letterform, suggesting a connection to mapping and location services. The clean, flat graphic style gives it a contemporary and digital-friendly appearance, while the use of yellow allows it to stand out against a contrasting background.
Mytaxi was the world's first taxi booking app and is now part of the FREE NOW brand family, which is owned by Daimler and BMW.
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