Loqueleo Logo

Loqueleo's logo features a bold, black circle on the top with a stylized, red chevron shape below it that resembles an open book or a bird in flight. The black circle is uniformly thick and perfectly round, implying solidity and strength, while the red chevron adds a dynamic element to the design, giving a sense of motion or offering. The color contrast between the black and red is striking and conveys a sense of professionalism and energy. The shapes are simple but the overall design is modern and impactful, making it easily recognizable and memorable.

Loqueleo, which translates to "what I read" in English, is a new venture by Santillana Publishing focusing on children's and youth literature. The editorial catalog includes a wide range of classic and contemporary titles.